Sell cosmetics online

Start, run, and grow your cosmetics business

Get the training, tools, and support you need to bring your cosmetics business to life.

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How to sell cosmetics in just 5 steps

illustration for creating an online store with an image of white sneakers

Everything you need to get started

Free resources

Learn at your own pace with on-demand courses from Shopify Academy, and with other business owners on the Shopify Community forums. Find answers to your questions on the Shopify blog, or in our comprehensive guides.

Helpful tools

Use the drag-and-drop store builder to start a beautiful cosmetics store without coding or design skills. Choose from over 70 customizable and responsive themes to build your unique business and brand.

Smart marketing

Drive traffic to your store using Shopify’s built-in SEO and blog tools. Promote your cosmetics with Google Performance Max campaigns, and build an audience using automated Facebook and Instagram ads.

Sincere support

Connect with Shopify customer support over online chat, the phone, or email. Support is available 24/7, and can help with almost any challenge your cosmetics business encounters.

Learn more about selling cosmetics

Cosmetics businesses can be profitable, and an ecommerce platform can help increase your revenue. Ecommerce platforms offer sales and marketing tools that make it easier to reach a wide audience. Targeted digital marketing strategies like SEO and social media advertising can also enhance your online visibility, leading to more store traffic and increased sales opportunities. With the right products and sales tools, it’s possible to turn a cosmetics business into a substantial income source.

Powerful apps

From creating product videos to building loyalty programs, the Shopify App Store has over 6000 apps to add even more features and functionality to your cosmetics store.

Multi-channel sales

Sell your cosmetics online, in retail, or at a kiosk. With the Shopify POS app, you can manage your business, accept payments, and track inventory no matter where you sell.

Scalable pricing plans

For cosmetics businesses at every stage and size

$1/month for first 3 months

Basic

Grow

For small teams

Earn 1% back on sales

Get up to in credits

Card rates starting at

2.7% + 30¢ USD online
2.5% + 10¢ USD in person
1% 3rd-party payment providers

Standout features

Everything in Basic
Card rates from 2.7% + 30¢ USD
Up to 5 staff accounts
Up to 87% off shipping
Earn up to $7,500 in credits

Try for free

$1/month for first 3 months

Advanced

For global reach

Earn 1% back on sales

Get up to in credits

Card rates starting at

2.5% + 30¢ USD online
2.4% + 10¢ USD in person
0.6% 3rd-party payment providers

Standout features

Everything in Grow
Card rates from 2.5% + 30¢ USD
Up to 15 staff accounts
Live 3rd-party shipping rates
Tailor your store by region
Earn up to $10,000 in credits

Try for free

Start your cosmetics business with Shopify today

Try Shopify free for 3 days, and explore all the tools and services you need to start, run, and grow your business.

No credit card required. By entering your email, you agree to receive marketing emails from Shopify.

Discover how Shopify can help you do more with your business—no matter what you sell.

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Sell cosmetics online

Start, run, and grow your cosmetics business

How to sell cosmetics in just 5 steps