WHAT YOU’LL LEARN
Offer modern B2B buying, without compromises
B2B buyers expect ease of use, speed, and reliability across every wholesale order, without losing the tools that support B2B operations. The companies meeting those expectations are pulling ahead, with more reorders and more scale.
BUYER EXPECTATIONS
Navigate B2B buyer expectations
Wholesale buyers expect an intuitive self-serve experience that makes it easy to manage orders and accounts online. Learn the new baseline and how to deliver it on Shopify.
AI FOR B2B
Harness Shopify's AI tools for B2B
Learn how Shopify’s built-in AI assistant, Sidekick, can surface B2B insights and answer performance questions, plus how Shopify Flow automates routine back office work.
B2B DEMOS
Watch Shopify B2B in action
See the buyer experience in action, then walk through how your customers, prices, products, and customized workflows are set up in the admin.
speakers
Meet your experts

Shopify
Julie Marcott
Lead Account Executive

Shopify
Dylan Assi
Commerce Development

Shopify
Bill Thomas
Lead Solutions Engineer
